Friday, January 16, 2026

Sora Goes Public: OpenAI's Video Generation Changes Everything

OpenAI has officially launched Sora for public access, enabling anyone to generate cinematic-quality videos from text prompts.

Industry Impact

Hollywood studios, advertising agencies, and content creators are already experimenting with Sora for everything from concept visualization to final production. The tool generates up to 60-second clips with consistent characters and coherent narratives.

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AI moves fast. AdaptOrDie keeps you ahead. We deliver breaking news on model releases from OpenAI, Anthropic, Google, and Meta. We review the latest AI tools transforming how you code, create, and work. We analyze the strategies that separate AI leaders from laggards. From GPT-5 announcements to Cursor funding rounds, from EU AI regulations to enterprise automation trends—if it matters in AI, you'll find it here first. Join 50,000+ AI professionals who trust AdaptOrDie to keep them informed and competitive in the fastest-moving industry on earth.

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AdaptOrDie is your premier source for AI news, covering model releases, tool reviews, industry analysis, and the strategies you need to thrive in the AI revolution.

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